Welcome to the #RightCare4You Communications Toolkit

Thank you for your interest in sharing this series of #RightCare4You communications with your employees. At the Massachusetts Employer Health Coalition, we think it is important to communicate with employees throughout the year, not just during open enrollment. To support your organization’s communication efforts, we have developed a communications toolkit focused on supporting employees in receiving the right care, at the right time, from the right provider.

Tips for using the #RightCare4You campaign resources:

  • Content is designed to be shared with employees.

  • The content is intended to support you in beginning or continuing a conversation with your employees about how they can access the right care, at the right time, from the right provider. Key messages include:

    • The importance of developing a strong relationship with a primary care provider

    • Knowing when a trip to the emergency room is necessary and when it isn’t

    • Understanding the importance of receiving necessary care and the risks of receiving unnecessary care

  • We’ve provided a wide range of formats – printable flyers and cards, as well as virtual newsletter articles and social media posts – to meet the needs of many different employers.

  • We’ve also provided PDF formatted and Microsoft word versions of all content so you can easily insert into the content into a format and color scheme of your choosing or simply add your logo.

  • There is no obligation to use all the content. Use the content you feel would resonate most with your employees and in the format(s) that meet your needs.

  • Feel free to customize content to reflect your culture, the needs of your employees and your benefit design


Printable Posters

Download the posters below to hang in common areas around your workplace, or insert into an email to your employees.














Download these infographics to quickly share information in a visually interesting way. These are great to share on social media, in a newsletter, or on your company's intranet site.


                                   Did you know?                                                                        If you need care, you've got options

                     Partnering with primary care                                                                 Tips for families with children 
















PowerPoint Presentation Resources

A PowerPoint presentation that provides additional information on MEHC, the issue of potentially avoidable emergency department use, and why the #RightCare4You campaign matters. 


Video Resources

Two videos featuring interviews with our co-chairs and Coalition champions to help you spread the word about the campaign. 

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Presentation coming soon!
Videos coming soon!